Appearance
Ways to sell
Printer's Friend gives you four selling surfaces on top of the quoting you already do. All four end in the same place: a real quote or order in your workspace, priced by your own rules.
| Surface | URL | Best for |
|---|---|---|
| Public shop | /shop | An always-on catalogue for anyone |
| Affiliate team store | /store/{slug} | One club, school or company ordering their own kit, ongoing |
| Campaign store | /campaign/{slug} | A time-boxed group buy with a target |
| Walk-in kiosk | /workspace/kiosk | Counter traffic while you are on the press |
Layered on top:
| Tool | What it does |
|---|---|
| Coupon codes | A code the customer types, percent or fixed amount |
| Promotions | Automatic offers, such as buy 100 get 10 free |
| Email broadcasts | A message to a segment of your customers |
Which to reach for
A club that reorders kit every season wants an affiliate store. It is permanent, branded to them, priced at their rate, and they can send their own members to it.
A one-off group buy with a deadline, like a school fundraiser or an event shirt, wants a campaign store. It has a target, a close date and progress, which is what makes people order before the deadline instead of after it.
Walk-in retail wants the kiosk, because the alternative is you stopping the press.
A general catalogue is the public shop. Useful, but it is the least differentiated of the four: plenty of shops sell shirts online. The stores and campaigns are where the trade advantage is, because they solve a problem your customers have rather than one you have.
What every surface shares
- Prices come from your price lists and pricing rules. One place to change a price.
- Checkout leaves a draft quote or a real order in your workspace. Nothing bypasses your process.
- Guest checkout works without an account, with optional card capture afterwards through a time-boxed signed link.
- Stock shown is your real stock.
- Each page carries its own social card, so a shared link unfurls with a picture rather than a bare URL.